3 Marketing Blog Tips For Creating Killer Content For Your Marketing Blog

Having a marketing blog is one of the most profitable ways to build a business. By having a central hub where you control all of the marketing, all of the advertising space, all of the information your prospects get, and most importantly the sales funnel.

So how do you create content so compelling that people keep coming back day after day after day, sharing the content on your marketing blog with all of their friends, and their friends' friends?

Glad you asked.

Here are 3 simple tips to creating compelling content for your marketing blog.

1. Tell stories - Often times people feel like they always have to be selling something in order to make money with their marketing blog. This isn't the case. People come home from work, they want to be entertained.

When you talk to your friends, do you talk about numbers, and facts, and statistics?

No, you share stories. Stories help people relate with you, but most importantly, stories bring up emotions in people that cause them to take action. If you want repeat customers, and people all over sharing the content from your marketing blog, break a great story up into 5 pieces, and tell a piece every day.

People are naturally wired to close an open loop. By telling parts of the story they will spend the whole rest of the day trying to figure out what will happen next. It's why people will continue watching a show they don't even like just because they want to know how the story ends.

In the end, you tie the story in with whatever your selling on your blog, and people will be far more likely to buy.

2. Forums - There are forums about almost any topic on the planet. People love to get together and have conversations with other like minded people. If you want killer content for your marketing blog, visit the forums.

You will see what topics get the most views, responses, clicks etc. If your target marketing is interested in something it's like them telling you, hey, talk about this on your blog.

If a few people enjoy talking about it in a forum, then when you roll it out on your marketing blog you will know that the masses are going to be salivating to find out what it is that you have to say.

3. Visit other people's blogs - If other people are talking about it, and if they are someone that is having success, then that means they are blogging about things that people are interested in.

If they have lots of comments, and likes, and shares, that means that people are interested in that topic. Don't just copy their content, but now you can go back to your own blog and talk about it in your own words.

To learn how even people that are brand new to blogging are making sales daily, read and click the link below.

Banner Advertising Strategies to Use If You Are Starting Out - Ways to Get Traffic From This Source

When it comes to making a lot of money online and getting a lot of visitors to your site you have to realize that banner advertising is by far one of the best sources for making this happen. The problem is that you have to make sure you know what you are doing when you start out. In this article I want to show you easy ways to get traffic to your site from this source so you can maximize your profits.

Why Getting Traffic Is Harder Then Most People Think...

One of the problems that most people have is they can't figure out how to get more visitors to their site and increase their profits. What most people do is they will simply go out and start buying banners on sites in their market and hope some of them will work out to make them a profit.

You have to realize that if you do this you are setting yourself up for failure. You have to make sure you have the right steps in place before you do this. Just because you can get visitors to your site from the banner ads in your market does not mean you are going to make a profit from those ads.

Making a profit is one of the hardest things that you can do when you are using this source in your market. Anyone can get traffic to their site, but it takes the right system to make a profit from the visitors that you are attracting.

Here Is How You Can Get Traffic To Your Site From This Source And Actually Make A Profit As Well...

First - You have to make sure you are focused on segmenting the visitors that you are getting to your site.

That means you are going to have to make sure you are focused on taking your visitors to landing pages that are targeted to the sites that you are using. If you do this you will be able to increase your conversions and get more money from the banners that you have going in your market.

Second - You have to make sure you are focused on spending time on making this source work when you first start out using it.

The more time you spend on trying to make this source work, the more results and traffic you are going to get to your site. So you have to realize that if you simply put ads up and then forget about things, you are going to waste a lot of money.

Take your time and do it right so you can get traffic to your site with this source in the market that you are in.

Should I Publish AdSense on My Website?

Many webmasters ask "should I publish AdSense on my website?" but there's no right or wrong answer to that question.

There are two schools of thought when it comes to publishing AdSense on a website. One says "do it" because it enhances the user's experience, offering them relevant adverts to click as well as making some money for the website owner while the other says "don't do it" because it's tacky and detracts from the brand.

Whether you choose to publish AdSense depends largely on the commercial goals and the purpose of your website.

Businesses which sell products do publish AdSense on their websites but this would seem to be an odd thing to do, offering the opportunity as it does, for visitors to go and buy from someone else. However, some publishers limit the companies whose ads they allow to appear to those selling complementary products. For example, a company selling babywear may allow adverts from companies selling strollers, car seats and baby feeding paraphernalia.

This makes plenty of sense but some online retailers don't limit whose ads they'll accept and will therefore end up publishing advertisements from direct competitors. Their argument is that if someone landed on their website through a Google search they would have been able to see their rivals in the search results anyway. True though that is, you won't find Canon cameras being advertised on Sony's website or L'Oreal products on Estee Lauder's.

While there is some doubt about online retailers publishing AdSense, it is surely a good supplementary service for other websites. For example, a website which provides a predominantly free service like an article directory can cover their costs and make a substantial profit if they have high levels of traffic. It is also popular among internet marketers and affiliate marketers and is can supplement their income from the products they promote. Some publishers don't promote any other product; they design and build their websites solely for the purpose of making money from AdSense.

A large number of publishers think that the options provided by AdSense contribute to a professional looking website with a wider appeal than just articles and affiliate products.

However, it can be frustrating for surfers when they click on an AdWords advert only to find that it leads to a page containing another list of ads. Google have been doing their best to address this problem as they don't want to be seen to support the practice, but they haven't always succeeded in the same way that they have tried to clean up the search results but I'm still find pages which are purely stuffed with keywords and absolutely no content appearing on page one.

I digress; in the main, AdSense is a useful tool which provides some websites with revenue so if you're asking "should I publish AdSense on my website?", I'd say that the answer is yes. After all, if you find that your visitors are leaving in droves via AdSense ads, either you're making your money that way or you can remove it from your site. Keep an eye on the statistics and all will become clear.

Podcasts - The Radio of the Future?

I don't know why but every so often, some one will try to promote their product by saying it's going to replace something. That the old is an obsolete tech and will go the way of the dinosaurs.

Podcasts are like that. In many ways they've grown out of radio broadcasting. And every once in a while someone will get on their high horse and claim that radio will be killed by podcasting.

Ain't gonna happen!

Claims like that really only show the lack of understanding of what a podcast is and where it fits. It ignores the audience. And it ignores the subject or topic of the broadcast. Now keep in mind I'm talking about podcasting here. Not just making recordings of earlier broadcasts available over the internet.

Modern radio is an entertainment media. Its focus -- no matter the format -- is on keeping the audience entertained. That's why it tends towards snappy, high energy DJ's and announcers. That's why it focuses on controversial talk radio. It is intended to keep people engaged on an emotional level. Not on an intellectual level.

Podcasts on the other hand have become an educational media. In fact, with only a few early hiccups they always have been. People who are customers for podcasts are looking to fill their time with something useful. That's why they go to the trouble of downloading the podcast. Satellite radio, regular radio even web-radio is much easier to listen to. It takes less effort. Why go to the effort of downloading entertainment when "live" is much easier.

That's also why music is the preferred format for radio. Whether it's rock, pop, folk, classical or country. Or mixed. Most of the modern radio is music. Yes, there is talk radio. Yes, there is sports broadcasting. Yes, there is news. But the vast majority of the airwaves -- literal, satellite or virtual -- is taken up with music.

But the preferred format -- almost literally the exclusive format -- for podcasts is education. It may be lecture, seminar, interview, or audio magazine. But the content is almost always educational.

Podcasting and radio serve two different markets. One focused on entertainment and music. Mindless amusement if you prefer. The other is focused on improving the mind and filling otherwise wasted time with something useful. Confusing the two will result in a podcast that just doesn't satisfy its market. A podcast that will ultimately fail.

Now, who turned down my radio?